Tools
Free tools for roofing contractors
What are these tools for?
The roofing keyword list shows which roofing searches are worth bidding on in Google Ads and which to block, with Google's own bid data for all 78. The cost-per-job calculator shows your real cost per signed roofing job, not the cost per lead. The ad-click teardown is eight checks on the page your roofing ads actually land on, run in about 15 minutes.
The tools
Roofing Google Ads keywords
78 roofing keywords by intent, with US search volume and Google Ads bid ranges.
Roofing cost-per-job calculator
See your real cost per signed job — not the vanity cost-per-lead — and what a few more points of close rate is worth. About 30 seconds.
The roofing ad-click teardown
Eight checks on the funnel your ad clicks land in — where the click goes, what fires, and whether anything reports jobs back to Google. About 15 minutes.
What WonFlo does
Roofing quote funnel
An instant estimate on your own domain, in your colors.
Roofing lead qualification software
Every lead verified, scored and delivered as a dossier.
Offline conversion tracking for roofers
Record what each lead became. WonFlo is built to send it back to Google Ads.
Google Ads for roofing companies
Why roofing ads chase form fills, and what to change after the click.
Compare WonFlo with the ways roofers get leads today
What WonFlo replaces, and what it sits beside.